Ikea Hackers Part 2

Some of you probably recall of my earlier posting on Ikea hackers , a fan site that has all ikea fans around the world contributing their ideas on how the “hack” ikea furnitures how they see fit.

What i DIDNT know was, the site was owned by a Malaysian and a new interesting development came up


After 8 long years of operating, Ikea finally noticed this when the site owner started advertising the site to get more visitors.

Apparently Ikea is not happy with how the site is making money, so we will have to see how this pans out.

Full story here 

What do i personally think ? Should IKEA acquire them ? That should be a big yes (barring any legal complications of users getting injured after hacking their ikea furniture) or at least support them. Yes, so the site is making a little money but the ripple effect of it driving more ikea sales ( i know i bought hell of a lot more after getting new ideas from the site) is a win win scenario for both.

Lego dont kill all their fan sites that share new creative ideas to build lego just because they made some money off their site or youtube video content, so good folks at Ikea, dont kill off ikeahackers please.

Note : i do not know the owner of ikea hackers site. i am merely stating my opinion to what seems like a crazy attempt by Ikea to kill off a genuine site helping ikea owners to find ways to use their products creatively.


Update : More media coverage on this news, this time, from marketing magazine malaysia. Click here for full story



About xcarpathia

Just a normal average malaysian joe

Posted on June 18, 2014, in THE BAD and tagged , , , , , , . Bookmark the permalink. Leave a comment.

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